I spent the majority of my time at Medium working on its flagship publication, Matter. When Matter was shuttered, I transitioned into a creative role that spanned Marketing, Editorial, and Branded Content. In other words, I made stuff. And helped other people and publications and celebs make stuff, too. I launched branded publications for SoFi and Bose, as well as the L.A. Times publication and Heather Havrilesky’s column. I worked with Product to test and premier Medium’s “Series” product. I launched a slew of editorial newsletters to drive more reading hours. And I helped create a new Medium-native story format, YOU TELL ME, which turned the AMA on its head and invited the public to engage in community conversation.